Lisa M Gonzales, Marketing & Communications

With over 15 years in media and entertainment, I specialize in delivering multi-platform, community-based content and strategic marketing campaigns. I've held key roles in Los Angeles, the second largest U.S. DMA, rising from Creative Services Writer/Producer to Manager of Programming and Production to Executive Producer and Assistant Director of Programming at one of the top-rated media and broadcast stations in the U.S.

I am a passionate and reliable leader known for managing projects, people, and expectations with professionalism and excellence. I've turned TV shows into revenue drivers, streamlined workflows, and developed marketing strategies for lifestyle brands at Disney’s flagship broadcast station in L.A. I'm also a four-time L.A. Area Emmy Award-winning Executive Producer with a Master’s degree from USC's Annenberg School for Communication and Journalism.

My core competencies include content production and development, social media and marketing, effective leadership, team management, and meticulous attention to detail.

The work featured in this portfolio is from my time as Executive Producer of legacy shows Eye on L.A. and Vista L.A. and Assistant Director of Programming at ABC7 Los Angeles, as well as Co-Chair, Communications for St. Rita School PTO Board of Directors.

Contact me through my link at the bottom of the page and learn more about my career and experience on LinkedIn.

Content for ABC7 Eyewitness News and Eye on L.A.'s Facebook and Instagram

Drafted by Lisa M. Gonzales

My inbox is always open, you can contact me with the contact form here